L’ove for taste and an aesthetic sense handed on by childhood memories, were the main reasons that led me to undertake a journey into the world of fashion. A difficult and tortuous trip, but full of surprises and unique experiences.
I worked as a freelance for various companies and my free spirit, which I always try to convey in my work, pushed me to always accept different challenges and experiences: designer of ready-to-wear for women and men, a researcher of new trends, a professor at the European Institute of Design in Rome.
After this trip which lasted about twenty-five, my suitcase is nearly full, but there is still a space there, ready to be filled by something new and it is completely mine. I decide to take on a new challenge conveying experiences, memories and notes: The JAJO clothing and accessories line has arrived, a line in which design goes hand in hand with ‘Made in Italy’ craftsmanship.
Everything that I design I do thinking of men and women who albeit like convenience, are also looking for something that can distinguish them in daily life.
Welcome to my new journey.